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Ladataan... Creating Breakthrough Ideas: The Collaboration of Anthropologists and Designers in the Product Development IndustryTekijä: Bryan Byrne (Toimittaja), Susan Squires (Toimittaja)
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Kirjaudu LibraryThingiin nähdäksesi, pidätkö tästä kirjasta vai et. Ei tämänhetkisiä Keskustelu-viestiketjuja tästä kirjasta. The subtitle -- "The collaboration of anthropologists and designers in the product development industry" -- is right on the spot. The book is a collection of chapters, most of which written by social scientists, addressing how anthropology can be used in user-centered product development and market research. In spite of the main title, there are not a lot of examples of breakthrough ideas but rather a broad range of models, methods and techniques intended to address the possible complementarity of user studies and creative design in various best-practice professional settings. In my opinion, most of the material in the book is directly transferable to interaction design and has significant relevance for the ongoing ethnography vs. systems development debate that has been simmering in our field since the early 1990s. ei arvosteluja | lisää arvostelu
Research, design, and development firms are actively recruiting anthropologists and other social scientists, as ethnographic research becomes more central to the creation of appropriate new products, services, and marketing strategies for U.S. and global markets. To be successful designers, professionals must learn new processes, develop training programs, modify communication styles, and share their methods to make their work possible. The current volume is written by social scientists, designers, and entrepreneurs who create new products and services. They provide frank and insightful discussions about the opportunities and challenges facing researchers and designers who are learning to collaborate.The book highlights several major topics in order to focus on critical aspects of the industry's highly related features. It provides background information about ethnography, decsribes and analyzes the industry, presents case examples of working practices and discusses emerging methodology based on three fundamental kinds of projects (discovery, design, and evaluation). The book suggests ways emerging design professionals can (1) improve their own performance, (2) change the working processes of the industry itself, (3) contribute to basic ethnographic research, and (4) craft training programs for the next generation of professionals. Kirjastojen kuvailuja ei löytynyt. |
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Google Books — Ladataan... LajityypitMelvil Decimal System (DDC)658.575Technology Management and auxiliary services Management Of Production Research And Development Product DevelopmentKongressin kirjaston luokitusArvio (tähdet)Keskiarvo: Ei arvioita.Oletko sinä tämä henkilö? |