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Ladataan... The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web (vuoden 2011 painos)Tekijä: Deltina Hay
TeostiedotThe Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web (tekijä: Deltina Hay)
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A no-nonsense guide to the ever-evolving tools of social media, this handbook details the nuts and bolts of the open-source internet by using real-world examples with dozens of screen shots for each subject. The companion CD provides links to resources, and directories of social websites in addition to forms and worksheets designed to map social media strategies. This practical, hands-on introduction to social media tools such as Facebook, YouTube, and Twitter helps grow brand recognition, improve and expand sales, and increase profits for business owners, professionals, musicians, and artists alike. Kirjastojen kuvailuja ei löytynyt. |
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Beginning with a brief explanation of terms and concepts, the book walks the reader through creating a strategy and preparation for creating a blog or website. There is a good primer on using WordPress and for creating podcasts.
Social Networking sites are cited and explained, as well as social bookmarking and media sharing sites. I especially appreciated the chapter on using and creating Widgets and badges. Even more important is the author’s look into the future of web presence with an explanation of The Semantic Web and Web 3.0.
Included with the book is a resource CD with templates and forms. I highly recommend this book. Casual web users, bloggers, self-published authors, and self-promoting entrepreneurs would benefit from this wealth of information. ( )