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West Group. ; West Publishing Company.

Teoksen Oregon digest 2d : covering cases from state and federal courts tekijä

330 teosta 895 jäsentä 3 arvostelua

Tietoja tekijästä

Sarjat

Tekijän teokset

Employment coordinator 18 kappaletta
Federal criminal code and rules (1982) 10 kappaletta
West '83 : art and the law (1988) 2 kappaletta
Illinois Probate Act 1980 (1998) 2 kappaletta
Federal Crime Code and Rules (1998) 2 kappaletta
Federal Labor Laws 2018 (2018) 1 kappale
West's North Western Digest (1993) 1 kappale
Sample Pages, 5th (2014) 1 kappale
Louisiana Rules of Court (2008) 1 kappale
Arizona Digests (Lobby) (2002) 1 kappale
Bankruptcy Digest, West's (2007) 1 kappale
Bankruptcy Reporter, West's (2009) 1 kappale
Am Jur Legal Forms (2007) 1 kappale
ALR Digest & Index (2004) 1 kappale
Westlaw User's Manual (1981) 1 kappale
Tennessee Digest 1 kappale
Westlaw Database Directory (2000) 1 kappale

Merkitty avainsanalla

Yleistieto

Sukupuoli
n/a
Kansalaisuus
USA
Maa (karttaa varten)
USA
Asuinpaikat
USA
Ammatit
Legal publisher

Jäseniä

Kirja-arvosteluja

This publication addresses the legally sensitive area of advertising law. It cautions counsel to be sure all advertising receives a careful review before being used, and suggests that this includes not only contracts for the creation of advertising, but also those involved in it's use. This book was prepared specifically for corporate counsel and covers FTC Rules, advertising to children, warranties, advertising on the Internet, privacy, copyrights, trademarks, insurance, and Robinson-Patman Advertising Allowances.
Features
Analyzes corporate counsel's role in the company's advertising
Comprehensively covers the Federal Trade Commission's Rules on advertising
Explores the right of publicity (types of right of publicity claims, types of damages awarded, first amendment defense)
Explores trademark issues in advertising
Includes a CD-ROM with forms in an ASCII generic text format, for flexible editing

Chapters
Corporate Counsel’s Role in the Company’s Advertising
The Federal Trade Commission Rules on Advertising
Trademark Issues in Advertising
Advertising to Children
[Reserved]
Federal Regulation of Advertising
Insurance Coverage for Advertising Injury
Advertising Allowances under the Robinson-Patman Act
Advertising on the Internet
Tort Law Considerations in Advertising
Warranties and Advertising
Right of Publicity
-19 [Reserved]
Advertising Regulation in the European Union
-30 [Reserved]
.1 Advertising Agency Checklist
.2 Illustrative Agreement with an Advertising Agency
.1 Marketing and Advertising Agreement between Bronnercom, LLC and General Motors Corporation
.2 Advertising/Marketing Promotion Agency Agreement with American Express
-50 [Reserved]
.1 Merchandising Agreement between Action International Marketing and Buy.com
.2 Marketing and Services Agreement between Buy.com and United Airlines
.1 Advertising and Promotion Agreement for Fashion Accessories between Ashford and Yahoo! Inc.
.2 Advertising and Promotion Agreement of Watch Merchant Program between Ashford and Yahoo! Inc.
Advertising Agreement between Switchboard and AOL
Online Advertising between Orbitz and American Airlines
Overture Advertising Agreement with Yahoo! Inc.
Bibliography
Index
CD-ROM Table of Contents
CD-ROM Instructions
… (lisätietoja)
 
Merkitty asiattomaksi
dicelegal | Sep 6, 2010 |
 
Merkitty asiattomaksi
Jwsmith20 | Jan 6, 2012 |
 
Merkitty asiattomaksi
Farella | Apr 12, 2011 |

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Tilastot

Teokset
330
Jäseniä
895
Suosituimmuussija
#28,623
Arvio (tähdet)
3.8
Kirja-arvosteluja
3
ISBN:t
277

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