Herb Sorensen
Teoksen Inside the Mind of the Shopper: The Science of Retailing tekijä
Tietoja tekijästä
Herb Sorensen has worked with Fortune 100 retailers and CPG manufacturers for more than 40 years, studying shopper behavior, motivations, and perceptions at the point of purchase worldwide. Named one of Fast Company's Top 50 innovators, he received the 2013 Charles Coolidge Parlin Marketing näytä lisää Research Award, joining legends such as Peter Drucker, Arthur C. Nielsen, George Gallup, August A. Busch III, and Philip Kotler. He currently collaborates with Mark Heckman on Accelerated Merchandising, increasing sales and profits through greater shopper efficiency and better in-store experience. näytä vähemmän
Tekijän teokset
The Definitive Guide to Customer Relationship Management (Collection) (2012) — Tekijä — 4 kappaletta
Merkitty avainsanalla
Yleistieto
- Sukupuoli
- male
Jäseniä
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Tilastot
- Teokset
- 4
- Jäseniä
- 56
- Suosituimmuussija
- #291,557
- Arvio (tähdet)
- 4.5
- Kirja-arvosteluja
- 1
- ISBN:t
- 12