John Markert

Great book. I knew a bit about the publishing industry in general and had read about the substantial growth in the romance industry, but really didn't know much specific information. This book provides all the history and data anyone could ever wish access to. The fast paced growth of romance and all of it's subcategories has saved the publishing industry in general, not that it's given much credit or appreciation. The primary purchasers of romance, females, are not even appreciated. Of course, that is true of females throughout history. This book is full of data, history and additional information that explain the formation and growth of romance publishing. I found it interesting, fast paced and east to understand. Highly recommended!… (lisätietoja)

Publishing Romance by John Market certainly has crossover appeal whether you're interested in the history of the publishing industry and/or how the romance novel genre evolved. And being a fan certainly doesn't hurt either, but it's not a prerequisite.

What stands out for me is how romance novels are, by this point, a honed science with periodic market-based adjustments. To label them formulaic is merely identifying the chaff from the wheat—the great ones always stand out and feel like genre-busting publications even if they aren't.… (lisätietoja)